{"product_id":"jr-premium-chicken-paste","title":"JR Premium Chicken Paste+","description":"\u003ch4 dir=\"ltr\"\u003e\u003cstrong\u003eTHE SQUEEZABLE CHICKEN PASTE THAT WORKS \u003c\/strong\u003e\u003c\/h4\u003e\n\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eSome dogs would do just about anything for chicken, and a chicken paste in an easy-squeeze tube makes the most of that enthusiasm in a way that's genuinely good for them too. JR Premium Chicken Paste+ packs 98% chicken across meat, broth, heart and liver into a smooth, highly palatable paste with the highest crude protein in the range at 10.5%, plus added FOS prebiotic fibre and L-Lysine for gut and amino acid support. Grain-free, gluten-free and super low in fat, it's a treat that earns its place in every training session.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch4 dir=\"ltr\"\u003e\u003cstrong\u003eWhy it's a great choice\u003c\/strong\u003e\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003e\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003e98% chicken, highest protein in the range:\u003c\/strong\u003e\u003cspan\u003e With 10.5% crude protein, the Chicken Paste+ edges ahead of the other flavours, delivering quality chicken across meat, broth, heart and liver in a smooth, single-protein formula.\u003c\/span\u003e\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eChicken heart and liver for natural micronutrients:\u003c\/strong\u003e\u003cspan\u003e The inclusion of chicken organ meats adds naturally occurring iron, B vitamins and essential amino acids not found in muscle meat alone, quietly improving the nutritional profile of every squeeze.\u003c\/span\u003e\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eAdded FOS prebiotic fibre for digestive health:\u003c\/strong\u003e\u003cspan\u003eFOS is a prebiotic that feeds beneficial gut bacteria, supporting a healthy digestive microbiome particularly useful for dogs who train regularly and need a reliable, well-tolerated daily treat.\u003c\/span\u003e\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eL-Lysine for essential amino acid support:\u003c\/strong\u003e\u003cspan\u003e L-Lysine is an essential amino acid that dogs must obtain from their diet. Its inclusion in this formula adds a level of nutritional care that goes beyond most standard training pastes.\u003c\/span\u003e\u003c\/p\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4 dir=\"ltr\"\u003e\u003cstrong\u003eKey benefits for your Dog\u003c\/strong\u003e\u003c\/h4\u003e\n\n\u003cul\u003e\n\u003cli\u003e\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eHighest crude protein in the range:\u003c\/strong\u003e\u003cspan\u003eAt 10.5% crude protein, this paste offers the highest protein content across the Premium Paste+ range, supporting lean muscle maintenance and providing quality nutrition alongside everyday training use.\u003c\/span\u003e\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eSuper low fat for unlimited training potential:\u003c\/strong\u003e\u003cspan\u003eAt just 4.9% crude fat, this paste can be used as freely as your training sessions demand, without contributing excess fat to your dog's daily diet.\u003c\/span\u003e\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eFamiliar flavour for excellent motivation:\u003c\/strong\u003e\u003cspan\u003e Chicken is one of the most reliably motivating flavours for dogs, making this paste particularly effective for recall, new skill training and high-distraction environments where engagement matters most.\u003c\/span\u003e\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eSuitable from 12 weeks, grain-free and hypoallergenic:\u003c\/strong\u003e\u003cspan\u003eA gentle, additive-free paste for puppies from 12 weeks through to seniors of all breeds, with nothing artificial and no grains or gluten to cause concern.\u003c\/span\u003e\u003c\/p\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe highest-protein flavour in the Premium Paste+ range, combining chicken meat, broth, heart and liver with FOS prebiotic and L-Lysine in a super-low-fat squeeze tube built for daily training.\u003c\/span\u003e\u003c\/p\u003e","brand":"JR Pet Products","offers":[{"title":"80g","offer_id":57522393219450,"sku":"0PPCD","price":3.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0539\/4792\/4675\/files\/JR_Premium_Chicken_Paste_page1.png?v=1793894104","url":"https:\/\/brownsnaturalpetstore.co.uk\/products\/jr-premium-chicken-paste","provider":"Brown's Natural Pet Store","version":"1.0","type":"link"}