Product Description

Give your pet the natural goodness of 100% beef with Natural Instinct Pure Beef. Made with just three high-quality ingredients—beef green tripe (45%), beef heart (50%), and beef liver (5%)—this single-protein recipe is a fantastic option for pet owners looking to create a DIY raw diet or provide a nutritious treat.

Single-Protein, Pure Beef Recipe – Made with human-grade beef, this simple yet nutritious mix is ideal for dogs and cats with sensitive stomachs or protein allergies, offering a wholesome, high-quality protein source.

Supports Muscle Health & Vitality – Packed with natural taurine, iron, and essential amino acids, this meaty formula helps support strong muscles, heart health, and overall energy levels.

Perfect for Raw Feeders & DIY Diets – As a complementary raw food, this meal allows pet owners to customise their pet’s diet by adding their favourite vegetables, supplements, or additional proteins for a tailored, balanced diet.

Natural & Free from Additives – Like all Natural Instinct products, this recipe contains no artificial colours, preservatives, or grains, making it an ideal wholesome and nutrient-rich choice for pets.

Plaque Out

Ordered, arrived on time, very satisfied with the delivery, will inform you of satisfaction when I start using the new tub. Thank you

Brilliant service

Always welcomed with a smile and a fuss for our dog Cally.
We needed a warm coat for Cally and Pippa ordered the correct size and notified us when it was in store. She then put it on to check the fit.
Not only can we get our dog food but also able to buy loose bird food.
Couldn't resist getting Cally another toy which she loves.

Thank you so much for your wonderful review! It’s always a pleasure seeing you and Cally in the store! We’re so happy that Pippa was able to find the perfect coat for her and make sure it fit just right. We’re thrilled that Cally loves her new toy! We can’t wait to see you both again soon!

Great service

First time I have used Brown’s, but came across when I was looking for a specific product. Easy to use website and purchase delivered promptly with a very friendly touch. Will use again and would definitely recommend.

Thank you so much for your kind words and for choosing Brown’s for the first time! We’re delighted to hear you found our website easy to use and that your order arrived promptly with a friendly touch (we love packaging orders and writing thank you notes). We look forward to serving you again soon, and we really appreciate your recommendation—it means the world to us. If there’s ever anything we can help with, don’t hesitate to reach out!

Let customers speak for us