Scrumbles Krunchies Dental Cat Treats

Chicken Pillow Treats with SHMP, Clinically Proven to Reduce Plaque by Up to 80%

Around 80% of adult cats are affected by dental disease, yet daily toothbrushing remains a rarity in most households. Scrumbles Krunchies Dental Cat Treats offer a practical daily alternative: pillow-shaped treats containing 22% chicken and 0.6% SHMP (sodium hexametaphosphate), an active ingredient clinically shown to reduce plaque formation by up to 80%, in a crunchy-soft texture that cats actually choose to eat. Naturally gluten-free and with less than 1.5 kcal per treat, they slot into any cat's daily dental routine without compromise.

Why it's a great choice

• Clinically proven active dental ingredient: Contains 0.6% SHMP (sodium hexametaphosphate), an active ingredient with clinical evidence demonstrating plaque reduction of up to 80%, providing meaningful dental support that goes well beyond ordinary treats.

• 5x more chicken than leading dental treats: Packed with 22% chicken rather than relying on flavour enhancers or added sugar to drive palatability, making them genuinely appealing for cats who would otherwise refuse dental products.

• Added dried algae for natural nutrition: Includes 0.5% dried algae alongside the primary dental and protein ingredients, contributing to the overall natural nutritional profile without artificial supplements.

• Gut-friendly and hypoallergenic: Free from gluten and added sugar, with brewers yeast included to support digestive health, making these suitable for cats with sensitive stomachs as well as dental needs.

Key benefits for your Cat

• Supports plaque and tartar reduction: The SHMP content works to inhibit plaque mineralisation, helping to keep teeth cleaner and gums healthier with daily feeding as part of an oral care routine.

• Contributes to fresher breath: Reduced plaque build-up, one of the primary causes of bad breath in cats, means regular feeding can contribute to noticeably fresher breath over time.

• Very low calorie: At less than 1.5 kcal per treat and a recommended serving of 10-15 per day, dental care can be maintained without meaningfully impacting the cat's daily calorie balance.

• Appropriate for all life stages: The natural, hypoallergenic recipe and crunchy-soft texture make these suitable for kittens, adults and senior cats, supporting dental health from 8 weeks onwards.

A practical daily treat for cats whose owners want to support oral health without artificial additives, with clinical credentials that set it apart from conventional dental treats.